Thursday, October 22, 2009

Coming Soon to Your PC: Kindle Books

First there was the Kindle iPhone app and now Amazon is further hedging their hardware bet with this announcement about the future ability to read Kindle books on your Windows PC. No word on Mac support, btw.

The most important point in this announcement is captured by these three words: "No Kindle required." You probably won't want to read on your laptop for hours at a time, but a netbook/tablet device becomes a more viable option, even with a backlit display.

Just as printed books will never go away I can see where dedicated e-readers like the Kindle, Sony Reader, iRex, etc., could be around for quite awhile. And while they'll offer a reading experience that's easy on the eyes, I've said it before and I'll say it again: More and more reading will take place on multi-function devices, not one-trick ponies like the Kindle.

Amazon obviously realizes that too and is taking the initial steps to ensure they remain relevant as an e-content provider on other platforms.