Friday, October 17, 2008

Kindle myFaves

I was recently in the market for a new Blackberry so I visited a couple of cell phone providers to see what they had to offer. I wound up going with AT&T but the myFaves program at T-Mobile left an impression. I didn't see a use for it on a cell phone but I'd love to see something like it for the Kindle.

With T-Mobile myFaves you get unlimited calling to any five U.S. numbers of your choice, including landlines and cell numbers outside the T-Mobile network. Have you read a Kindle edition that you'd like to pass along to a friend? We do it all the time with print books but it's impossible on the Kindle.

Amazon ought to add a service where you can build a small network of Kindle friends you'd like to share books with. There are a number of ways they could implement this. Charge an annual or monthly fee. Only let the book be active on one device at a time. Better yet, have a couple of plan tiers where the lower rate means the book is active on one device at a time but a higher rate enables multiple active copies.

I'm only scratching the surface but you get the point. The key is to offer more content acquisition models since each one is likely to cast a broader customer net. It might just encourage more reading along the way, and launch a real Kindle social network, which isn't a bad thing either!

3 comments:

Kim said...

Amazon is missing the book club market. Clubs that meet regularly to discuss an agreed upon book. They all have to read it before the next meeting so they're reading the same book simultaneously. If you make a conservative guess of 2-3 small (5-10 readers) clubs per 100,000 it adds up to a lot of kindle sales. But right now they can't share the book...

CJ said...

That's a genius idea! I would definitely subscribe to a plan that would allow me to share Kindle books with friends.

I would even subscribe to the higher plan so friends and I could discuss the book as we read it at the same time.

Of course, right now you can share books between up to 6 Kindles, as long as they're on the same Amazon account. That's not quite the same, though.

WillD said...

Most of the books we have read in our online book club (www.tpbookclubs.com) have been on the Kindle, but, alas, not shared in any way. I think Joe has a great idea. All that would be required would be for a group of six to work out the account responsibility and they could share...